Merck’s Miracle Drug

Fact: #

Merck has developed an antiviral pill called Molnupiravir that has the potential to halve the chances of hospitalizations and death… Read More

The Angry Alphabet

Fact: #

The WHO says that the Lambda variant (C.37) has been the COVID-19 carrier in about 81% of infections in Peru… Read More

Hustling Males

Fact: #

Hustling Males is the third-largest segment with 6.1 million individuals and it has the highest proportion of unmarried individuals (82%)… Read More

Uninsured Masses

Fact: #

The Mass Market makes up the largest percentage of the adult population in South Africa at 26%. Within this segment,… Read More

Mothers of the Nation

Fact: #

The Mothers of the Nation segment profiles 6.2 million female consumers who make up 15% of the population. Only 13%… Read More

Uninvested

Fact: #

The ENS data set profiles the entire adult population, consisting of 41.9 million people. The Middle Class Workers segment makes… Read More

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