Informal economy

  • Fact: #

South Africa’s informal economy employs 20% of the population, which is significantly lower than other regions like sub-saharan Africa (72%),… Read More

Top end

  • Fact: #

Nearly 40% of South Africa’s ‘Top End’ consumers (with an income exceeding R30 000 per month) are black. (Unilever Institute’s… Read More

Black middle class

  • Fact: #

In 2013 the black middle class comprised 4.2 million adults with a spending power of over R400 billion. (Unilever Institute’s… Read More

Young survivors

  • Fact: #

80% of South Africa’s children live in ‘survivor’ households that earn less than R5 000 per month. (Unilever Institute’s A… Read More

Survivors

  • Fact: #

70% of the South African population live in households that earn less than R5 000 per month, but they have… Read More

Unionised

  • Fact: #

24% of employed people in South Africa are members of a trade union. For the mining and quarrying industries, the… Read More

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