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South African Consumer Segmentation: From Complexity to Clarity

South Africa’s consumer market is one of the most complex in the world. It combines characteristics of both developed and emerging economies.

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Gambling with your future: The impact of gambling on the SA economy

South Africa’s gambling industry has quietly become a R75 billion giant, a figure comparable to the Western Cape Government’s total annual budget.

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Beyond the numbers: What updated population data reveals about our changing nation

South Africa’s demographic landscape is evolving rapidly, driven by urbanisation, migration, economic shifts and changing social norms.

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Eighty20 scoops two big accolades at the SA Loyalty Awards

Now in its seventh year, the SA Loyalty Awards celebrates loyalty excellence and innovation, by recognising top talent in the sector and highlighting the ever-evolving loyalty landscape

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South African credit market sees largest QoQ growth since Covid

Following years of slow growth in credit participation post pandemic, South Africa’s second quarter of 2025 marked its most significant expansion since Covid-19.

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Credit Stress Report 2025 Q2 is now available

This quarter saw divergent signals for consumer pressure, with declines in petrol prices alongside improvements in inflation and consumer confidence, coupled with the strongest YoY growth in loan numbers and balances since Covid. 

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