Unequal Spread
Three quarters of everyone in LSM 7-10 reside in three provinces; Gauteng (40%), Western Cape (18%) and Kwa-Zulu Natal (18%)…. Read More
Unequal Spread
A Class Apart
The majority of South Africans across all ethnic groups consider themselves somewhere in the middle class. However 14% of Black… Read More
The Quality of the Rainbow Nation
75% of South African adults believe that their quality of life is better than their parents/guardians when they were the… Read More
State of Solitude
According to MAPS 2020; 65% (28m) of adults in South Africa are single (not married). For the Western Cape, the… Read More
High Income, High Loyalty
According to MAPS 2020, those in LSM 6-10 rank 7.1 on a 10 point scale in terms of brand loyalty… Read More
Graduating Into Debt
In 2020, university students covered by NSFAS (partly) owed a staggering R9bn in student debt. Eleven percent of this debt… Read More