What are InsightOut Reports?

The InsightOut Market Research Reports are ready-to-use presentations and well researched papers on South African consumers.

Who is it for?

InsightOut Reports are for clients who want a quick overview of a market segment or an industry summarised in charts and graphics.

If you’re looking for a more comprehensive service, take a look at our Strategic Market Research Services.

How do I use InsightOut Reports?

InsightOut Reports are prepared in PowerPoint and summarise AMPS and other relevant data. We track a number of consumer verticals on an on-going basis, including banking, clothing retailing, cell phones, grocery retailing and insurance. In addition we have segment specific reports on the Bottom of the Pyramid and the Emerging Middle Class in South Africa.

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