At Eighty20 we believe in using data properly.

In the information age, the one advantage we have which wasn't available during the Spanish Flu Epidemic, or any of the plagues that have hit humanity, is access to large and robust datasets.

Understanding and collecting relevant demographic variables such as age, population density and mortality is key to being able to fight this current pandemic and prepare ourselves for future outbreaks.

We have given free access for the period of the lockdown to databases that will give you demographic information and the Covid surveys that have been shared with us.

We have also done a lot of our own research on the impact of the lockdown on the workforce

New research

During the lockdown and beyond, Eighty20 is fully operational, albeit under unique circumstances and with new challenges.

We can be reached on 021 461 8020 or 083 603 2065 and at info@eighty20.co.za

For further information visit the South African Government's COVID-19 portal at sacoronavirus.co.za

Insights & Events

MAPS has landed

In what has been a tumultuous year for South African business, one piece of good news is this: the long-awaited replacement survey for the All Media and Products Study (AMPS) – Maps – has finally been released and is available to subscribers.

FIND OUT MORE

Credit Stress Report 2020 Q2 is out

With South Africa’s state of disaster coming up for review again this week, Eighty20’s Credit Stress Report for Q2 2020 – compiled in collaboration with XDS – offers some insight into how South Africans have managed their debt in light of the economic impact of lockdown during Q2 2020.

FIND OUT MORE

Covid-19 South Africa Employment Impact

We have done some modelling work on what we predict employment levels to be when we move to Level Three. The number of people not working during Level Three could be as high as 4.3m. We feel that we have raised our estimate to a R317bn contraction from 2019 nominal GDP.
Find Out More

Our Data Products and Services

We know that the quality of our analysis is only as good as the quality of the data we work with, which is why we offer a range of data products and services including:

Credit Portal

Understand consumer credit behaviour and trends in South Africa using the XDS-Eighty20 Online Credit Portal

Market Segmentation Tool

This intelligent tool trawls through the latest AMPS survey to offer a comprehensive overview of a selected customer segment or multiple segments

Xplore Survey Research Services

Our in-house primary research offering includes both qualitative and quantitative capabilities

Data Handling Services

We can help clean, match, deduplicate and merge your company data into a useful format

InsightOut Market Research Reports

Ready-to-use presentations and well researched papers on South African consumers

Query – South African Statistics

Send us a data question and we’ll interrogate our wide range of available databases to find the answers you are looking for

Our Consulting Services

We provide clients across all industries with a range of data-driven consulting and advisory services including:

Loyalty Programmes Consulting

We specialise in the design, optimisation and ongoing tracking of loyalty programmes and resultant customer behaviour

Personalisation Services

We can help you get the right offer to the right customer at the right time through the right channel

Strategic Market Research Services

Our strategic research consulting enables clients to better understand how and why customers behave the way they do

Customer Segmentation Services

We develop the full spectrum of segmentation models using either internal transactional data or secondary consumer datasets to help clients better understand their market

Financial Modelling Services

Our services for financial and business development departments include financial forecasting, business case development and audits, corporate valuations and more

Business Intelligence Online Tool

Our online business intelligence and reporting tool that combines our online data portal and big data experience

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