4.7 million South African adults read the Daily Sun. Less than 100,000 read the Business Day. (AMPS2009B)
This week’s theme: Newspapers in SA
Related facts:
- Daily reading 14.3% of South African adults read the Daily Sun, more than...
- A fact worth knowing!!! Nearly twice as many high income earners (R20,000 p/m or more)...
- Read all about it The Daily Sun is South Africa’s most read newspaper, with over...
- Our lives…our paper? Or news worth knowing? 3.7 million South Africans read the Daily Sun, about 35 times...
- Readership 47% of South African adults read newspapers. In 2005 the figure...
Interesting, perhaps even scary fact – but what I’d like to know is, how many people who read The Sun also read The Business Day and vice versa?
Well saucy news sells.
Business Days should add a bit of spice to the corruption news ….maybe this should boost the sales
Business Day is a more specialised paper. It would be surprising to find the majority of people in a largely illiterate and unemployed society such as South Africa reading Business Day. Also, consider the comparative price of the papers.