‘I’m one of the 27% of university graduates living in the Western Cape with a masters degree or doctorate and honey, I’m too smart to let you go’ (Labour Force Survey, 2006)

This week’s theme: Use a Fact in a pick-up line or Create a Fact Filled Pick-up Line

‘1.5 million South Africans who have participated in a jogging/running event in the past 12 months could not be as tired as you are from running around in my head all day’ (AMPS2007A)

This week’s theme: Use a Fact in a pick-up line or Create a Fact Filled Pick-up Line

‘5.1 million men say they cook for pleasure, at least once a month, but baby, I’ll cook for your pleasure everyday’ (AMPS2007A)

This week’s theme: Valentine Competition

‘Did you know that 74% of South African women are interested in Gospel music? Well HALLELUJAH! Meeting you was the answer to my prayers!’ (AMPS2007A)

This week’s theme: Valentine Competition

‘I was one of the South African adults who were victims of a non-violent crime (which showed a 20% increase from 2006) because, honey, you stole my heart.’ (AMPS2006, AMPS2007A)

This week’s theme: Valentine Competition

The proportion of adults (16+) who have a DVD player in their household has increased from 3% in 2003 to 40% in 2007 (AMPS2003, AMPS2007A)

This week’s theme: Segmenting South Africa II

In 2005, 41% of South Africans lived on an income of R20 per day or more. In 2007, the proportion was 57%. (AMPS2005, AMPS2007)

This week’s theme: Segmenting South Africa II

45% of South Africans regard themselves as middle class. 14% regard themselves as upper middle or upper class. (FutureFact 2006)

This week’s theme: Segmenting South Africa II

28% of women (16+) are single parents. Of this segment, 50% are unemployed (AMPS2007)

This week’s theme: Segmenting South Africa II

In 2003 60% of households did not have a cell phone. In 2007 the proportion was 24% (AMPS2003,2007)

This week’s theme: Segmenting South Africa II