61% of urban South African adults have never been to the cinema. Of those who have, 18% usually miss the adverts. (FutureFact 2006)

This week’s theme: Entertainment in South Africa

Related facts:

• Better on the big screen 2.4m people attended the cinema in the past four weeks. 79%...
• Happy place? 14.9m South African adults (43%) have never been to the cinema....
• The wild, Wild West(ern Cape) 14% of adults in the Western Cape have never attended the...