Fact-a-day

Read all about it!

April 17th, 2014

The Daily Sun is South Africa’s most read newspaper, with 5.7 million daily readers, roughly 70 times the readership of the Business Day. (AMPS2013B)

This week’s theme: AMPS 2013B is out

Eating out

April 16th, 2014

64% of South African adults buy food from a fast food outlet at least once a month, up from 53% in 2007. (AMPS2013B, AMPS2007B)

This week’s theme: AMPS 2013B is out

Please call me

April 15th, 2014

11% of South African households have a land line telephone at home. 96% have at least one cell phone. (AMPS2013B)

This week’s theme: AMPS 2013B is out

Family life

April 14th, 2014

87% of white women with children under the age of two are married or living together. 30% of black women with children under the age of two are married or living together. (AMPS2013B)

This week’s theme: AMPS 2013B is out

Love to learn

April 11th, 2014

5.6 million South African adults (15%) have watched Discovery, National Geographic, Nat Geo Wild or Animal Planet on DStv in the past week. (AMPS2013)

This week’s theme: Television in SA

Pause and rewind

April 10th, 2014

4.4 million households, or 29% of households, have a DSTV subscription, just over 1 million households say they have a PVR decoder. (AMPS2013)

This week’s theme: Television in SA

Switched on

April 9th, 2014

79% of South African adults have tuned in to SABC 1 in the past 7 days. For SABC 2 the proportion is 71%, for e.tv it is 67%, and for SABC 3, 57%. (AMPS2013)

This week’s theme: Television in SA

So much more

April 8th, 2014

32% of South African adults tune in to DStv, compared to only 7% in 2006. (AMPS2013,AMPS2006)

This week’s theme: Television in SA

Tuned in

April 7th, 2014

88% of South African households have a television in their home. This has increased from 71% in 2004. (AMPS2013, AMPS2004)

This week’s theme: Television in SA

As good as new

April 4th, 2014

50% of female car owners in South Africa purchased their vehicle new rather than second hand. For men the proportion is 37%. (AMPS2013)

This week’s theme: Transport